Rotary’s public image is shaped by the actions of YOU, each member in your Rotary Club, as well as by your involvement in the community, your presence on the web and social media, and the publications Rotary produces. Is your club working actively to shape that image? Here is an opportunity to see some resources you can use and how you can teach your members how to do this in a way that promotes community awareness of Rotary’s work around the world.....
One of Rotary’s strategic goas is to enhance the public’s image of Rotary and its awareness of our service and activities. We hope that this information will YOU to increase membership, expand community partnerships, improve fundraising opportunities, and promote involvement in club projects.
Log into myrotary and view some of Rotary’s online public image resources:
Public Relations page — Resources and tools for implementing your public relations plan
Rotary Brand Center — Visual and marketing materials for your club and district, including:
- Press release template
- Logos
- Event resources like the Event Planning Guide
- Flags and banners
Rotary’s YouTube channel — Inspiring and informational Rotary videos you can show at events
Rotary’s Flipboard — A collection of Rotary news coverage in a magazine format
Rotary public image coordinators — Connect with your regional coordinator for assistance with your public image efforts. Read the latest Zone 28 & 32 Newsletter for your contacts
Rotary’s Public Relations Staff —Write to pr@rotary.org with questions
Rotary’s Social Media staff — Contact social@rotary.org with questions