Posted by Ron Dick, District 7070 Governor

To Rotarians in District 7070:

In the 2019-2020 Rotary Year many Rotarians and Rotaractors of District 7070 participated to complete the new 3-year strategic plan.  A recent District wide survey reconfirmed and refined the Strategic Actions under the following four categories:

DO MORE TOGETHER; USE CLEAR AND CONSISTENT MESSAGING; BUILD AWARENESS OF AND PRIDE IN THE ROTARY BRAND; AND HELP CLUBS TAKE MEANINGFUL ACTION

To assist the Rotary Clubs of District 7070 achieve their Strategic Action goals, the District Public Relations Committee is introducing a Rotary Club ClubRunner website refresh Program available for your club TODAY. Please Read more......

...

The ClubRunner website refresh program will ensure:

  • Homepage re-design with a visually engaging layout with simultaneous visitor and Rotarian user focus

  • Creation of a membership join page with email form

  • Creation of additional content pages as required (contact, causes/programs, about us, youth programs, Paul Harris, Rotary Foundation, as required)

  • Integration of social media account links and Facebook feed

  • Creation of Google Analytics account if required for website statistics

  • Information on e-Commerce ClubRunner capabilities and creation of Donate page if the club adopts this program

  • current and correct usage of the Rotary and Rotary Theme logos.

  • that your website displays better on a mobile device

  • train you to keep your website fresh and current

The ClubRunner Website refresh program was launched in the last Rotary year in our neighboring Rotary District 7090.  Over 40 of the District 7090 Rotary Clubs refreshed their club websites with this program and most recently utilized the program to refresh the District 7090 website.

Web Design Professional, Rotarian and ClubRunner expert, Melissa Wells, Ex Nihilo Website Designs (www.exnihilodesigns.com), manages the ClubRunner Website refresh program for each Club. 

How does the program work?  Upon completion of the attached application (https://rotary7070.org/page/website-re-fresh-amp-training-program ), Melissa will contact the Rotary Club to arrange a Zoom kick-off meeting to discuss design and content goals. Each Rotary Club has a minimum of the same two Rotarians participate in both the Kick Off and Training Meetings.  There is no limit of Rotarians to participate in either or both meetings.

The ClubRunner website Refresh program will be offered on a first come, first serve basis, as completed applications are received by Melissa. And a number of District 7070 clubs have already signed up. 

Following the Kickoff meeting, Melissa will complete the redesign work and you will immediately see the fresh new results in your Club Website.  Part of the website redesign is to ensure your Club Website works on mobile devices as an important factor in younger potential members to view your website.

Once the redesign work is complete, Melissa will provide a one-hour Zoom training meeting that will be recorded as an ongoing resource for your Club. The Training meeting will provide the information and helpful tips for you to keep your website fresh and up to date.  6 hours of Melissa‚Äôs time is allotted to the 2 meetings and redesign time.

Cost- $300 plus HST.

Special Co-op incentive- For the first 25 District 7070 clubs upon completion of your Training meeting and follow up work on your website as follows:

  1. All Rotary logos current and correctly used

  2. Following the training session the addition of 3 upcoming meetings or events

  3. Following the training session the addition of 3 Club Stories  

Once the District Public Relations Chair has confirmed all of these steps are completed the District will reimburse you for 50% of the Program fee ($150 plus HST) for the first 25 clubs.  Note: As of August 27, we have 21 clubs registered. Please do not delay. 

I encourage you to take advantage of the ClubRunner website refresh program to improve your Websites effectiveness in communicating outward to your community and better serve your Club members.

DG Ron

 

Note: Take a look at our new District 7070 Web Refresh Program for your club. 

Here is the link to our program and also a link to the application form that you can send in directly to Melissa:

https://rotary7070.org/page/website-re-fresh-amp-training-program